Benefit’s Lookin’ To Rock Rita

I was super stoked when last week, I won a bottle of Benefit’s Lookin’ To Rock Rita thanks to the hilarious Mrs. Woog. Mrs. Woog had posted on her Twitter account that the first person to call Raj at Benefit would win the bottle. Thinking I would have missed out, as several minutes – ten! –  had passed and you’d be crazy not to jump on such a fab opportunity, I called anyway and surprise – I was the first caller! I spoke to the lovely Raj and it was done – I was the winner of one of the newest gals to move into Crescent Row – Rita!

Now, I love perfume, adore it. Unfortunately I’ve always thought that I was rather rubbish at describing scents, but practice makes perfect right? Besides, scent is a very subjective thing, no? Maybe it’ll help if I use a heavy dose of personification…

Think of Rita as that older Aunt you have (or wish you have) –  the one that always make a dull moment fun, even though your Uncle on the other side is always muttering about her being crazy/loopy/off-the-friggen-hook. Your Uncle’s wife makes snide comments about the appropriateness of participating in extreme sports at such an age, especially when dressed in such ‘young’ clothing. Rita doesn’t care what anyone says, she’s just Rita, lookin’ to rock Rita. As a young child you were never allowed too much unsupervised time with Aunty Reets, ‘cos you just never knew what might happen, a spontaneous trip to the Gold Coast maybe? She always did tell you how fun roller coasters were. She loves citrus fruit smoothies, a vase of freesias and violets on her bench and burning vanilla candles (a little too close to the curtains!) As fun and loopy as some may find her, you always loved her for it, but even more for her innate softness when required. That warm hug and soothing comfort a night spent at her place, wrapped up in the rug she got from that paragliding trip to Guatemala. Nothings as soft and warm as a hug from Aunty Rita.

There, got an idea now? At first sniff, the scent reminded me of a ‘yellow’ perfume, typically associated with ‘older’ perfumes (think Chanel No 5) then burst into action with some youthful floral and citrus notes which danced around before finally settling into a very pretty and soft vanilla floral. Love it!

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6 Responses to “Benefit’s Lookin’ To Rock Rita”


  1. 1 Kellie October 6, 2010 at 12:31 pm

    It is a gorgeous frangrance. My personal fave in the Crescent Row range is You place or mine Gina… looking forward to getting the limited edition pack of the fragrance and moisturiser from Myer next week 😀

  2. 3 Natalie October 6, 2010 at 8:05 pm

    Benefit are creepily excellent at perfume making from what I’ve sniffed. I think your description was delightful! Though I haven’t whiffed this one yet so I can’t comment on accuracy.

  3. 4 mujj October 12, 2010 at 2:10 pm

    Accuracy – YES!!! Whiffed and wore – so beautiful…. thanks babycakes…. love you xxx

  4. 5 Mrs Woog October 17, 2010 at 9:35 pm

    I think Rita is like my Aunty Pat, who at 86 has just returned from Salsa lessons……………….. in South America! I loved this post from you and only hope you sent it to the Brilliant Benefit Gang for publication.
    PS Raj called me and said you were his new bestie. What DID you talk about! PPS I did publish the wring phone number for ten minutes…………. such a good blogger! xo

  5. 6 Becci January 7, 2011 at 4:53 am

    Yes, I thought your description of the scent was brilliant =]
    I love reading about perfume when people make it fun. Im a scent junkie and have a similar way of describing perfume as people.
    Benefit have some of the best perfumes around my favourite is My place or yours Gina.
    xx


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